I have a theory. Solopreneurs are rising and excelling in part because they're able to carve out large swaths of their day to hyperfocused work (what I'm calling 'hyperworking').

In most organizations today, this isn't possible. There's such a lack of workflow and guidelines around communication and getting shit done that working for even a couple hours straight without interruption is nearly impossible. And if it can be done, it's infrequently done so.

Solopreneurs, however, can set their own schedules to a great degree. Down to the minute.

Every day they wake up with an open calendar and can decide what to do with it.

And more often than not, they (the successful ones, at least) turn off notifications and do the actual work of building something of value.

To be sure there's still distraction — the call of social media or the welcoming fun of the home. But this distraction comes from within. Internal temptations.

As an employee of a company, there are numerous distractions that are outside of your control. Meeting requests, Slack messages, urgent emails and the like. Often you're expected to respond within a certain period of time and so are constantly 'monitoring' messaging apps and inboxes.

Solopreneurs don't have to worry about this — if they don't want to.

Previously, solopreneurs had little leverage and so could only do so much with their time. For a long time it was not much at all, and so solopreneurship was hardly a thing.

But with AI and the coming agentic revolution, solopreneurs will be able to command armies and do an army's worth of work. Just like modern-day CEOs of 1000-person companies.

Except solopreneurs will get to do it all on their own schedule.

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